ArtBistro: Monster.com's site for the creative community

I just received an email newsletter from ArtBistro. I thought it was more spam and that my email had somehow gotten handed over.
Anyways, only some quick clicking around on the site, but seems like Monster is trying to compete and catch up to sites like Behance.net and Coroflot.com. I haven't heard of ArtBistro before; it apparently has been a branch of Monster since 2008. There's certainly a lot of sharing of information going on.. but I wonder how the creative community will support the site and if it will highlight any user driven content. Wonder if I'll ever come back to check it out too... Only time will tell :P